Adobe Developer Test and Learn (Remote - USA)

Full Time
Columbia, MD 21046
Posted
Job description

Company Description:

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.

Job Description:

The Associate Developer of Adobe Test & Learn will provide technical and hands on consulting to support the client’s website and app marketing initiatives, support on testing methods, processes and services across the organization and evangelize a Test & Learn agenda within the group and on assigned accounts. This role participates in creating and articulating relevant analytics and developing test ideas for clients, while developing better methods or processes for implementation. Leverages expert-level knowledge of Adobe Target architecture to provide technical suggestions or guidance to teams.

Perform tasks, including but not limited to:

  • Work with clients and internal team members to structure and execute disciplined tests, measure, and analyze the results, and present out on findings.
  • Works with clients and internal teams to use their knowledge of Adobe Target architecture to audit the technical implementation, then suggest and implement changes.
  • Track and manage all current and future tests and participate in cross-functional meetings to discuss timelines, recommend best-practices and share learnings
  • Work with key stakeholders both internal and external to advance Merkle’s testing capabilities.
  • Identify and execute process improvement strategies to further enhance and streamline our test & learn capabilities.
  • Develop competencies in omnichannel experimentation.
  • Work with Merkle test mangers to vet suggested test and project plans, program plans, contribute to overall roadmap, manage individual/team day-to-day tasks, meet project deadlines.
  • Presents ideas and findings to clients
  • Contribute innovation, process improvement, standardization
  • Deliver high-quality analytical solutions on time

Qualifications:

  • Experience with front end coding, debugging, problem solving, working with other developers and bridging conversations with non-technical resources
  • Experience with MS Office (Word, Access, Excel, PowerPoint, Outlook) required
  • Preference for Adobe Analytics and other Adobe Marketing Cloud skills
  • Possess core test & learn competencies such as ability to formulate an analytical problem, develop a hypothesis, plan tests; QC data and results; summarize key findings/insights and make actionable recommendations, then develop new and innovative analytical solutions to solve challenging business problems
  • Possess core marketing skills and an understanding of digital marketing data including the systems and processes used to generate and manipulate it by media types like: web, ad, email, mobile, etc.
  • Possess client/team engagement competencies such as gather specifications, develop analytical roadmap, approach and manage expectations, and coordinate delivery with internal team
  • Excellent written and oral communication skills
  • Strong presentation skills required (PowerPoint)
  • Minimum of 1-3 years’ experience in test & learn marketing arena, including strong understanding of website optimization, website analytics and other digital marketing concept beyond the website like display, search, and social etc...
  • Experience with website testing required (expert knowledge of Adobe Target preferred,
  • Your ability to discover hidden insights through advanced multi-variate testing and data mining techniques on un-structured business problems makes you an intricate part of our growing analytics team.
  • You have a keen eye and ability to identify areas for process improvement, do independent research, develop innovative approaches or processes/codes to 1) improve client business results, 2) improve efficiencies, 3) reduce potential errors will help create a more efficient and productive organization.

Additional Information:

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting@dentsuaegis.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

The anticipated salary range for this position is $90,000 – $110,000. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit https://dentsubenefitsplus.com/

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About dentsu
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruitingops@dentsu.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.


More Information:

Our Culture: Merkle’s energy and personality lives through everything we say and do. Learn all about what defines our people and our vibe.

Students & Recent Graduates: Start your career at Merkle and get on the path to success.

Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.

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