**Must be legally authorized to work in the United States without employer sponsorship**

About Integrated Specialty Coverages

ISC is a fast-growing, dynamic Program Administrator that believes in opportunity and recognition. Backed by one of the leading private equity firms, KKR, and led by a forward-thinking management team, ISC is combining the worlds of insurance and technology to create an Insurtech powerhouse. As a leading online distributor of insurance products for a range of industries and “Main Street USA”, we are looking for the right people to help us on our mission of achieving exponential growth.

Are you naturally good with people, love challenges, and meet goals? Do you appreciate getting rewarded and recognized for your work and achievements? Do you want to be part of a financially stable organization that is rapidly growing, offers great benefits, and has an Employee Ownership Participation Program for every employee? Then, please, read on.

Job Summary

We are looking for a creative and talented Digital Marketing Manager to join our team. We want you to improve everything we are currently doing and bring on additional lead and demand generation activities. You need to be growth-minded and data-driven, as you develop and manage both organic efforts and paid channels.

You need to be a great storyteller that can craft a resonating message that make our audiences react and take action. You’ll also be managing our SEO, driving traffic organic traffic to our websites via a content strategy you will help to develop with our writers. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Position Responsibilities

• Build, plan and implement the overall digital marketing strategy
• Manage the strategy
• Stay up to date with the latest technology and best practices
• Manage and oversee various digital marketing channels
• Measure ROI and KPIs
• Oversee all the company's social media accounts
• Suggest activities for improving the quality of online content
• Track and measure SEO and Google Analytics metrics and provide reports
• Build an inbound marketing plan
• Research and forecast future sales and performance trends
• Research competitors and provide suggestions for improvement

Qualifications

• Bachelor’s Degree in a related field or equivalent experience in a marketing role
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, Spyfu, SemRush, WebTrends)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing Google Adwords campaigns

Competencies

• Action Oriented – Not fearful of acting with a minimum of planning.
• Adaptability – Adapts to changes in the work environment, manages competing demands and can deal with frequent change, delays, or unexpected events.
• Analytical skills – Able to structure and process qualitative and quantitative data and draw insightful conclusions from it. Exhibits a probing mind and achieves penetrating insights. Demonstrates a curious mindset.
• Attention to detail – Does not let important details slip through the cracks or derail a project.
• Efficiency – Able to produce significant output with minimal wasted effort.
• Intelligence – Learns quickly. Demonstrates ability to quickly and proficiently understand and absorb new information.
• Follow-through – Lives up to verbal and written agreements, regardless of personal cost.
• Honesty/integrity – Does not cut corners ethically. Earns trust and maintains confidences. Does what is right, not just what is politically expedient. Speaks plainly and truthfully.
• Managing vision and purpose – communicates a compelling and inspired vision or sense of core purpose. Creates mileposts and symbols to rally support behind the vision.
• Persistence – Demonstrates tenacity and willingness to go the distance to get something done.
• Planning/organizing - Prioritizes and plans work and uses time efficiently. Focuses on key priorities.
• Proactivity – Acts without being told what to do. Brings new ideas to the company.
• Problem solving – Identifies and resolves problems in a timely manner, gathers and analyzes information skillfully.
• Process Management – Can see opportunities for synergy and integration where others cannot.
• Oral communication – Speaks clearly and persuasively in positive or negative situations.
• Quality control – Demonstrates accuracy and thoroughness to ensure quality of own work.
• Written communication – Edits work for spelling and grammar, presents numerical data effectively and is able to read and interpret written information.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation can be made to enable people with disabilities to perform the described essential functions.

While performing the duties of this job, the employee is regularly required to communicate effectively. Manual dexterity, arm, and upper body range of motion for use of a keyboard, mouse, and telephone for multiple concurrent hours throughout the day is required. The ability for sufficient vision is needed for use of a computer monitor. This position is moderately sedentary. Most hours in this role will be spent at a desk. There may be a need to occasionally reach over your head and bend down.

Work Environment

While performing the responsibilities of the job, these work environment characteristics are representative of the environment the job holder will encounter. Reasonable accommodations may be made to enable people with disabilities to perform the essential functions of the job.

This job operates in an office setting. This position requires frequent sitting in a stationary position.

Position Type and Expected Hours of Work

This is a full-time position. This position may occasionally flex between shifts depending on business needs.

Travel

No travel is expected for this position.

EEO Statement

Integrated Specialty Coverages believes in creating long-term relationships by being responsive and relevant and by consistently delivering value to our community of customers. Specifically, with our employees, we focus on attracting, developing, and retaining the best talent for our business, challenging our people, demonstrating a “can-do” attitude, and fostering a collaborative and mutually supportive environment.

Diversity creates a healthier atmosphere: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, gender, gender identity, sexual orientation, marital status, medical condition, genetic information, mental or physical disability, military or veteran status, or any other characteristic protected by local, state, or Federal law.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time, with or without notice.