Franklin Sports, Inc. is a leading global sporting goods brand with an extremely rich history and reputation within the industry. Over the years, Franklin Sports has developed and maintained strong partnerships with Major League Baseball, the National Hockey League, the National Football League and Major League Soccer that bring energy, strength and uniqueness to our products. We understand consumer needs and offer the strongest value by manufacturing products to all levels of sports participants from some of the most well-known professional baseball players to those who are active in the youth sports community. We got our start in 1946 and Franklin Sports is still a family owned and operated company to this day.

The Jr. Digital Marketing Specialist will support the digital marketing team working with the Franklin Sports B2B and D2C websites. This individual will play an important support role and will take on cross functional administrative and marketing duties. Duties include item set ups, data maintenance, product promotional activation, and other online marketing initiatives.

We are looking for someone who is enthusiastic about our industry, with a strong sense of detail orientation and follow up skills.br>
The position is located in our headquarters in Stoughton, MA and will report to the Director, E-Commerce

#FranklinFamily

Detailed Responsibilities:

• Maintain and update master data and Magento shopping experience for FranklinSports.com B2B and D2C, and Replacement Parts

• Set up new items on B2B & D2C websites

• Ensure accurate content on the website, including images, instruction manuals and written content

• Monitor available inventory is available to sell on both the B2B & D2C websites

• Set up promotional codes in Magento for B2B & D2C sites

• Analyze site metrics within Google Analytics to identify opportunities to improve customer experience. Communicate findings back to digital marketing team

• Collaborate with customer service, product teams, data managers, and operations to troubleshoot issues, execute product strategies, and other business/sales strategies

• Assist department on additional ecommerce accounts as needed throughout the year

• Other projects as assigned

EDUCATION AND/OR EXPERIENCE:

• Bachelor’s degree strongly desirable, ideally with focus in marketing, digital media or analytics

• Preferably, 1+ years in a comparable role

• Previous retail experience is helpful

SKILLS AND ABILITIES:

• Good interpersonal skills

• Proficient written and verbal communication skills

• Computer user skills (Word, Excel, PowerPoint, Outlook) with the ability to learn new systems

• Highly organized, motivated and task oriented

• Ability to handle multiple priorities

• Able to work cross functionally with all levels within and outside of the organization

• Passion for the industry

• HTML/CSS, Wordpress, or other web CRM experience is a plus

LEVEL OF RESPONSIBILITY:

• Interact regularly and follow up with internal and external parties, presents information for decision making to manager, and ability to independently manage daily tasks and projects as assigned by management.

SUPERVISORY RESPONSIBILITIES:

• This position does supervise employees.

Join The #FranklinFamily

If you are interested in this exciting opportunity with us, please apply. We also want to share with you our benefits at a glance:

Benefits:

• Employee Discounts

• 401K with immediate participation and a 1% match after 3 months of employment, a safe harbor match of 3% and a profitsharing 401(K) match of up to 1% after a full calendar year of employment

• 401(K) match of 3%, plus a potential retirement contribution match

• Participation in the annual bonus plan

After 30 Days Waiting Period:

• 20 days PTO program/10 Paid Holidays (prorated)

• Health, Dental, Vision Insurance

• Company Paid AD&D and Life Insurance (3 times Base Salary maxed at $500,000)

• Company Paid Short disability plans

• Flexible Spending with $550 Carry Over and Dependent Care Account Plans

• Participation in the annual bonus plan

• Tuition Reimbursement after waiting period

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit/stand; use hands or fingers to handle or feel; reach with hands and arms; and talk and hear.

Work Environment:

The noise level in the work environment is usually moderate.