Job description

E-commerce Marketing – CPG exp. Work from home expect 1day/week

An international food company is seeking for a qualified E-Commerce Marketing Specialist who has experience in E-Commerce Marketing in CPG or food/beverage industry for 3 + years.

Mostly work from home but must be able to commute to the office once a week

This company has been around for about 100 years and able to locate their product at most major grocery stores, Costco and etc.

*** Please contact for the name of the company***

Location: near Costa Mesa, CA

Direct Hire/ Exempt

Salary: $DOE - please contact

Title: E-Commerce Marketing Specialist

Business Hour: Monday to Friday – flex time if work 8 hours/day

Mostly work from home but needs to be at the office once a week

Great benefits: Medical/ Dental / Vision – (100% for employee, 50% for family) Vacation, National Holiday, 401K, Life Insurance

Job Description

E-Commerce and online (80%)

• Create, review, and update content on e-commerce websites in collaboration with design, marketing, and product development teams
• Create guidelines and procedures for content creation and new product listings
• Develop monthly marketing plans to increase digital sales on our website and other digital platforms
• Create digital marketing strategies that are in line with our business goals and messaging
• Analyze customer feedback to improve user experience, adjust ongoing campaigns, and increase traffic on all digital platforms
• Execute ad campaigns on search engines
• Monitor and analyze relevant metrics to evaluate the performance of each marketing campaign and create reports for the Marketing Manager
• Liaise between Marketing Manager and outside agencies to facilitate website development and management.
• Keep the websites up-to-date with rich content, including product listing, pricing, image, video, and news article, as needed.
• Assist Marketing Manager in forming the short-term and long-term business strategy and driving executions relative to both e-commerce and websites.
• Develop and execute online promotional plans as well as manage and optimize marketing programs (email marketing, marketing automation, and CRM) to continuously drive consumer engagement and increase e-commerce sales.
• Provide support in other marketing areas of exclusive new product development, paid digital advertising campaigns, Keyword Research, SEO, and website UX.
• Interpret transaction data in addition to web analytics to make recommendations and identify opportunities for growth and improvement.
• Communicate with the SCM department to distribute inventory to the third-party fulfillment center and manage the product inventory specific to e-commerce.

· Other duties as assigned.

Product Management (15-20%)

· Organize product spec information and images on product updates and make new product/discontinuation announcements relevant to internal stakeholders, online, and retail partners.

· Manage product data platforms such as One World Sync to ensure up-to-date information is shared with online, retail and wholesale customers.

Job Requirements

· Must have Bachelor’s Degree in Business or Marketing related field

· Must be able to commute to the office once a week for half day (other days are work from home)

· Minimum of 3+ years of experience in E-Commerce in CPG/ Food/ Beverage industry.

· Must have experience planning E-Commerce from start to finish (planning, launching to analyzing)

· Hands-on knowledge of web analytics and optimization tools (primarily Google Analytics)

· Proficient in EXCEL spreadsheet and PowerPoint presentation software.

· Photoshop, Illustrator knowledge helpful

· Familiar with a variety of the field's concepts, practices, and procedures.

· Relies on extensive experience and judgment to plan and accomplish goals.

This company has been outsourcing the recruiting matters to Ingredi, Inc., a recruiting agency. Ingredi, Inc. is responsible for reviewing and selecting resumes and conducting initial interviews.

Job Type: Full-time

Pay: $50,000.00 - $83,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Day shift
• No weekends

Education:

• Bachelor's (Required)

Experience:

• E-Commerce & CPG: 3 years (Preferred)
• Website planning and Execution: 3 years (Preferred)
• Marketing: 3 years (Preferred)

License/Certification:

• Driver's License (Preferred)

Work Location: Hybrid remote in Garden Grove, CA 92841

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