Job description
CANDIDATES MUST LIVE IN THE GREATER INDIANAPOLIS AREA FOR CONSIDERATION.RELCOATION IS NOT PROVIDED.
POSITION PURPOSE :
The Sales Rep is the first level of contact with existing accounts in their assigned territory with Interstate Optical. Responsible for sales performance, customer relations, growing sales volume for Essilor branded products in assigned accounts. Responsible for acquisition and growth of their ECP’s business and loyalty through the positioning and delivery of branded products, marketing strategies, service excellence and technical superiority. The Sales Rep will utilize corporate tools and applications to document, plan, monitor, and meet sales objectives within their territory. The Sales Rep will develop and maintain strong working relationships with customer service and lab personnel to ensure successful customer relations. This person will consistently achieve established sales goals, managed care optimization and practice growth. The Sales Rep must communicate on an ongoing basis with Sales Manager regarding personal development, sales results, and plans of action. This person must use the knowledge they gain through Ride-with’s, Call-ins and other communication with their Sales Manager.
PRIMARY RESPONSIBILITIES:
Monitors and analyzes changes in the market, competitor activity and customer base, and adjusts sales plans accordingly.
Partner with Specialists to drive Interstate branded growth, training opportunities, influence with current initiatives,
Developing existing account base (75%) and gaining new accounts via territory prospecting (25%)
Reviews cycle plan, market conditions, Interstate KPI expectations and customer needs with Sales Manager to plan territory sales strategy and to refine call schedules; Builds and implements a strategy for all accounts and creates in-depth strategy for key accounts.
Partners with lab personnel to identify and have in-depth understanding of account opportunities and adjust call schedules and business plans accordingly.
Utilizing Brand Sales strategy to develop trusted partnerships with ECPS to not only grow their branded product sales but their overall business
Determining customer needs and positioning Interstate’s premium branded products to effectively meet the needs of each customer
Uses analytical tools and software applications effectively to manage Territory accounts (SFDC, Rx Analysis, Profit Analyzer, Price-File Maintenance).
Uses consultative selling approach with customers that drives immediate sales and establishes long-term business partnership.
Review territory plans
Varies professional selling approach based on segmentation, audience and ECPs’ business approach.
Conducts highly effective account seminars for large and small audiences.
Anticipates and addresses customer needs and issues proactively, resolves customer issues in a timely manner and uses the opportunity build a stronger relationship. Partners with lab when addressing customer needs while maintaining a professional Essilor image.
Demonstrates an obsession for customer service through customer involvement.
Uses District Meetings, Ride-with’s, Call-ins and the annual review process to identify professional needs and develop skills.
Completes requested tasks effectively from management and corporate office in a timely manner.
EDUCATION AND QUALIFICATIONS:
Bachelor’s degree preferred
Demonstrated sales results with 3 to 5 years sales experience preferred
Strong interpersonal communication skills i.e. flexibility, adaptability and ability to provide personal contributions while also contributing to overall team
Demonstrated computer skills
Demonstrated presentation skills
Customer service orientation required. Customer service experience and/or client relations strongly preferred.
Must be able to travel overnight approximately 40%
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