Job description

Job Title: Marketing Consultant (Beauty industry)
Pay Rate: $51 to 60/Hr
Duration: 9 Months
Location: REMOTE

Our client is a global industrial and consumer products manufacturer.

Qualifications:

• An undergraduate degree is required.
• An MBA is desirable.
• Minimum of 8 years of increasing responsibility in the CPG industry.
• DTC, eCommerce, and Amazon experience required.
• Strong communication skills.
• Demonstrate team building, collaboration, and leadership.
• Passion for beauty with experience in hair care & hair color ideal.
• Demonstrates a strong work ethic, organizational skills, and bias for action.
• A confident decision-maker who is creative and detail-oriented.
• Commercial acumen, experience with P&L and budget management.
• Experience working in a start-up environment is preferred.
• Social media marketing experience preferred.

Responsibilities:

• Develops and maintains marketing strategies for the brand across both at-home hair color and haircare/treatment categories to meet the brand and company objectives.
• Responsibilities span both new product development, DTC/eCommerce, Amazon, and go-to-market initiatives for specialty retailers.
• Analyzes market trends and brand performance to aid in the development and introduction of new products and go-to-market activities (social strategy, email strategy, specialty retailer promotions, eCommerce promotions) and ensures excellent execution of these programs.
• In partnership with an external agency, an internal creative team brings the brand to life and creates a community through owned social channels across Meta/Tik Tok.
• Manages and maintains brand P&L & Budget planning.
• Oversees brand forecasting, working closely with Demand Planning and Sales, to ensure production of new products as well as inventory levels of current SKUs are maintained at reasonable levels.
• Manages and develops marketing presentations for new distribution expansion meetings.
• Collaborates closely with Amazon team and agency to develop forecast, A+ content, ad strategy, and execution on Amazon; ensures search and Amazon strategy are aligned.
• Clearly communicates the category/brand vision, focuses the team on key objectives, stimulates innovation, ensures tasks are accomplished with excellence and in a timely manner, and leads problem-solving to remove obstacles and resolve issues.

Job Types: Full-time, Contract

Salary: $51.00 - $60.00 per hour

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday
• Night shift
• Overnight shift

COVID-19 considerations:
Fully Vaccinated

Experience:

• Marketing: 1 year (Preferred)

Work Location: Remote

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